I HELP GOOD MARKETERS AND BUSINESS LEADERS RAISE THEIR GAME

Business leaders place high expectations on marketing and sales leaders know that they need a generous level of marketing support to sell to a highly informed buyer. I help marketers and marketing teams deliver more.

MORE MARKETPLACE AWARENESS - MORE QUALITY LEADS - MORE SALES ENABLEMENT - MORE QUALITY CONTENT​

HERE IS HOW I HELP GREAT MARKETERS RAISE THEIR GAME TO NEW HEIGHTS 

  • Developing the big idea story line from your current personas and messaging.
  • Using the BIG IDEA to map out content production.
  • Connecting marketing assets FIRST to specific stages of the sales process.
  • Aligning sales enabling content to create more leads of higher quality.
  • Creating an accessible editorial process for speed, quality, and consistency.
  • Find and enable internal content contributors.
  • Engage customers to generate more advocacy.
  • Guide creation of dedicated and focused content series.
  • Empower account based marketing efforts.
  • Organically amplify the message and perspective of the company.
  • Improve creative oversight to better align with the story and sales efforts.
  • Enable sales team to be seen as experts in both the solution and the prescription.

I bring over 20 years of strategic marketing execution in the enterprise software, SaaS and technical professional services. I know the power of creating the habits that connect story to sales, and I help my clients get crazy amounts of awareness, a bigger pipeline, faster revenue, and empower transformation. I have worked with companies of all sizes.  From juggernauts like SAP and Oracle, to small startups with new injections of cash.

I am a contributor to the Huffington Post, Fast Company, entrepreneur, HRO Today, and ERE.

RAISE YOUR MARKETING GAME

If you believe in aggressively prescribing a solution to your marketplace, want to be the influencer instead of being beholden unto them, and want to get more from your team then we should connect.

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