Category: Product Marketing
Content Marketing
Owning the own-able elements of your narrative I’m in the middle of a another post right now and it inspired me to coin a new term – INTERTELEWEB.
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Product Marketing
Failing to find the words to easily define your product might mean your product is incomplete
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Product Marketing
Evernote gained 1 Million new users in 83 days, perhaps driven by their simple solution statement.
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Product Management
The Launch of Rockmelt, the new browser for the 'social web', was a great example of a disciplined and organized launch.
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Inflection Edge
Buyers have a budget and the way that budget is managed should impact how products and services are priced.
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