Content Marketing Requires Child Like Creativity
|One of the factors that freezes business and marketing leaders into content marketing inaction is the fear of creativity. Facing the very idea of creating a bold story, an eye catching visual, or a compelling presentation many leaders turn into a bundle of nerves. This leads to an excuse filled justification as to why content marketing and leveraging social media channels just ins’t right for their particular business. Well fear not, and instead adopt a childlike approach to how you get started creatively.