Video Marketing is Engaging and Packed with Personality
Video marketing is not going away. Video marketing is everywhere, easy to do, and being successfully leveraged today by those who might not even be good at it. If you are honest with yourself you realize that you will have to figure out video marketing one way or another. So why not get your video marketing future started today. Why? Because video is the most personal and engaging platform that there is. Because video marketing has so many options at so many levels, you would be foolish to ignore them.
“But I don’t know how to get started,” you say? Well if that is the cast I would highly suggest that you go check out Amy Schmittauer’s youtube channel (and here is Amy’s appearance on Leading Matters) I suggest Amy’s channel to just about anyone who asks me about my own video efforts, or just wants a great example of what can be done using video. Every time I offer this up to someone they come back and let me know that they tuned in and couldn’t get enough of Amy’s video content. They find themselves taking in episode after episode, and along the way learning a thing or two.
Video catches attention and it offers a different experience than the written word.
Here is a secret for you. I just as nervous about hitting publish on my videos as you will be when you hit publish on yours. But it doesn’t stop me from doing it. And guess what? Of all my content my videos are the pieces that people mention to me That they saw it, liked one of my videos, shared it or were inspired by it. So think of it this way. You owe it to your audience to get your video marketing going.
Video is al-ri al-ri al-ri!
#let’sdrive
